There are a huge number of reasons why you might have decided to start a blog. If most of them centre upon personal gain, that’s natural, and nothing to be ashamed of. However, don’t forget that your influence as a blogger can also put you in a great position to support charitable causes. In addition to giving readers insight into causes you care about deeply, it can also help you build relationships, and in turn, boost the growth of your blog.
Keep reading to learn easy ways to use a blog to give back to the community.
Donate a Percentage of Your Earnings
If you’ve started to monetise your blog by selling products or advertising space there, why not pledge that a percentage of your profits will go to charity? There are a few ways to do that. Think about adopting a rotating schedule, where every month or every quarter, you donate to a different charity. That’s a good method to use if there are several charities you support, and you’re eager to give them all equal visibility. Alternatively, get your readers in on the act by presenting a list of charities and asking them to vote for favourites.
Partner with Causes in Your Community
When you suspect a large number of readers are from your hometown, that’s a wonderful excuse to use your blogging platform as a way to spread the word about community events. Whether they’re bake sales, car washes, blood drives, or meals for the less fortunate, try reaching out to the respective organizations and letting you know you’d be glad to help with promotional efforts via your blog. It might even help boost your search engine visibility, particularly if someone searches for a specific event you’ve promoted on your blog and later decides your content is worth checking out further.
Inspire Others to Do Good Things
Some people may have strong intentions to do great things in their communities, but don’t know how to get started. You can make a worthwhile impact by emphasising how easy and fun it can be to get involved with charities. Experiment with writing posts that debunk some persistent myths about charities and community service, too. For example, some people might think that in order to be charitable, they must be able to devote a large amount of free time to a cause. In reality, some activities that help others only take a few minutes to do.
These are just a few options for turning your blog into a vehicle for doing positive things. Use them as starting points in a venture that could make lasting differences in your life and the lives of others.